podiatry milton

DON'T MISS OUT. Free Orthotics*

It's that time of the year again! 

For most health insurers, December 31st marks the point where your benefits reset. It means, if you want a 2nd set of orthotics to use in your cycling or walking shoes, now is the time to use your benefits prior to the reset period.

All our valued clients at The Pedaler are entitled to 2nd set of orthotics with no 'out of pocket' costs with the use of their Private Health Fund*. 

Make sure you book a time, or give us a call to avoid missing the December 31st deadline as we get quite busy in December.

We are fortunate to be one of the few remaining Podiatry Practices that still has its own lab. This allows us to create unique solutions for all shoe and foot issues.

If you’ve been putting off seeing a Podiatrist to organise orthotics to alleviate pain, improve comfort or prevent potential problems, then get in now and we can prescribe your custom set of orthotics now, then issue you with a 2nd set in the new year at NO GAP.

The benefits of being a Pedaler Patient.

(*must have had previous orthotics from The Pedaler for a No Gap set - please check your health fund for details)

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Use it before you lose it

It's December, and now is the right time to make sure you have received the best value from your amazing health insurance.  If you haven't been to see us this year, need a quick orthotic review or body tune up, now is the time to get it done.  With most health insurers resetting on January 1, make sure you don't waste your benefits.

 

Contact us now to make an appointment.  Get ready for 2017!

 

Getting the most from your Health Insurance

Most people who pay for the benefits of Private Health Insurance, wish to get the most out of our coverage.  We pay for the privilege so why not make it count.

 

One of our niche differences at The Pedaler is the provision of Podiatry alongside our cycling retail passion.  We have a collective 20 years of experience within the field.  If you need help finding comfortable shoes, or understanding the basis for your aches and pains, we are there to help.  Having HICAPS onsite means you can claim while in store.  Neat and tidy.

Make a time to sit down with us and ask us the tricky questions.  

 

 

 

12 months on. The Pedaler story thus far.

It has been 12 months since we kicked off this new venture and it is amazing how much has changed in that time.  The journey continues but I felt it may be interesting to provide some insight into where we have come from.

My background has always been specialised sports podiatry.  This has been my bread and butter for the last 16 years.  Over the last 9 years, cycling orientated podiatry has also become a focus. I love riding.  I love bikes and I enjoy the culture around the industry.   

 

My first foray into the cycling industry was through Cobra9 Cycling Orthotics.  I started this company in Hobart in 2009 with my close friend Chris Angel who had reintroduced me to cycling in 2007.  We started making specialised carbon insoles for cycling shoes and grew from there.  We played to our strengths.  We also enjoyed plenty of nights on the wines thinking big about our fledgling company.

 

In that same year, we sponsored our first race team - Cobra9 Racing.  This was a bunch of early adaptors and hubs, including myself, who raced down the grades and got belted at events routinely.  The first kit was fairly basic but the core and ethos was born.

As the racing team grew, so did our associations within the industry.  Our earliest supporter Dion from 4Shaw has hooked us up with socks since 2011.  I can still remember his email discussing a collaboration (rare in that time) with our socks.  I ignored the email as I didn't have a clue who he was.  A year later, 4Shaw was huge and meekly I finally replied to his email and we organised our first hook up.

 

With Cobra9 growing, the racing team became an important focus for marketing purposes. The team has grown from 5 riders to around 35 currently.  The team's involvement has shifted from Elite B, to Masters A and now to the Elite A level.  The team now competes regularly at NRS events and occasionally at UCI races.  The same underlying ethos remains. Race hard and enjoy the experience because the journey is the destination.  Every moment we race, travel and train is there to be enjoyed.  It won't last forever and the time to embrace it is now. As we commence preparations for season 2017, Cobra9 Intebuild Racing has become one of the longest standing active cycling teams in Queensland.

The team's emergence and increased prominence has grown some of our most important connections within the industry.  Long time supporters Megabake emerged out of this evolution and Wurkstand grew alongside the team's journeys.  Industry heavyweights, Attaquer jumped into our corner in 2013 which has been enormous for our brand and business.  I can't speak highly enough of the crew behind this particular company in terms of their professionalism and work ethic.  In an industry full of hollow promises and whingers, these guys keep delivering.

 

The Pedaler was conceived to capitalise on these strong brand associations.   However it would be another 12 months before the shop opened.   In the foot hills of the iconic Park Rd 'Eiffel Tower' where the cycling scene kicked off in Brisbane, The Pedaler was born.  The business model was supported by a sports focused Podiatry business in parallel with a strong core of quality cycling brands.  

 

We set out to only carry brands that we believe in.  POC safety gear fits this concept neatly as do the shoe offerings from Suplest, Fizik and Lake. The fabled Italian brand Colnago was our primary bike brand followed shortly after by Johnson Bikes from Ben Johnson in Noosa. Another example of a quality human in the cycling industry.

Our onsite lab has allowed us to build all types of orthotic solutions for our clients.  It also helps us ensure the best fit for our clients and their cycling shoes.  We have grown from one shoe brand to four and hope to create a proper 'wall of shoe' for our customers. It naturally plays to our strengths as qualified podiatrists.

None of this would be possible without our crew.

Our staff started with a very small core group. Podiatrist and now born again trackie, David Gruhl has been with us from the start.  He has been a stellar example of continuous endeavour and purpose.  His manual therapy skills have been incredibly important to our practice and his relationships with trainers and industry professionals continues to grow. 

 

Phil Cavdarski has manned the front desk regularly since opening and always presents with purpose.  He also brings humour and coffee.

 

The most recent arrival to our team in March of this year was Josh Prete. He is a huge addition for us as we have transitioned into comprehensive bike servicing and more complex builds. His customer relations are impeccable and he has grown into an integral part of The Pedaler providing assistance in developing brands and generating new market directions.  

 

We also need to laud the assistance of some other 'staff'.  Hadleigh has cleaned up our books enormously and allowed us more time to focus on the business and less time spent trying to untangle my BAS musings which look a lot like a scene from 'A Beautiful Mind'. Dugald runs the racing team with an efficiency that could only come from working at Australia Post for decades.  Adam my brother is a constant with the race team and co owner at Cobra9 Cycling Orthotics.  Daniel of Cycling Enquirer fame has also helped us look better then we really are on a regular basis driving much of our social media. 

 

Abbie and myself continue to learn important lessons daily. The first 6 months were pretty intense.   Up front costs associated with starting the business from scratch were epic and the ongoing expenses were uncomfortable.  As our community and the business has grown, the pressure has eased and the head space this allows has fuelled more creativity.  We like enjoying our days at work and subscribe to concept that our staff are our most valuable asset. We toast mars bars, take suicidal photos on Douglas St, create album covers and enjoy the experience.  In this way, the ethos of The Pedaler is similar to the race team's.  Enjoy the journey now.  Our other motto is just as important.  Don't spend every moment of every day worrying about the next.  If you have a quiet period, relax and use it.  

 

In our first year we have also had our fair share of set backs.  We lost our mate and most loyal fan JJ to depression.  He was an enormous help for us over the first few months of our journey. He was also our biggest supporter and it was a huge shock to lose him in such painful circumstances.  We hope to create an event in the coming months as a fitting memorial to our mate and one that typifies what this colourful character meant to the Brisbane cycling scene.

We also lost another of our best friends Steve Small from Wurkstand.  He was the victim of a hit and run on his way home from work in Noosa.  It is impossible to put into words how much he helped us create The Pedaler and also, how much he meant to our race team.  His untimely death is still painful to digest.  Fittingly at our 1st Birthday, we will unveil our Tribute kit to Steve.  All profits from this venture will go to his family to help reconcile a tiny portion of their loss.

There are more ideas and business ventures we are hoping to launch in the coming months. We remain loyal to our foundation brands and will grow from this base.  We also remain focused on providing comprehensive best practice Podiatry care and a top shelf customer experience. Each interaction is a relationship, not a transaction.   

Thank you all for your support.  Come along on Saturday to our Sausage Festival and enjoy the snags (maybe even a few vegan versions by popular demand).  Tunes, drinks, banter and epic snaps.  It's The Pedaler way.

Nathan

 

 

Why Ben built a bike? - Johnson Bikes Part 1.

The Pedaler chats to Ben Johnson from Johnson Bikes about frames, carbon and his unfulfilled Grafton ambitions. 

Nathan White (The Pedaler):  When did you start up Johnson mate?

Benny Johnson (Johnson Bikes):  Ahh, would have been 2012/2013.  When I finished up with Uni in Queensland, I came back up to work in the shop (Noosa), and being around bikes and seeing what was happening in the store, I wanted a bike for myself.  Between the brands, I just couldn't find something that was exactly what I wanted.  I guess it stemmed from that.  Looking at the stores and across the brands, they were all making very similar bikes. a so it all started with the development of the Esquire frameset.

Across other brands you would either get bikes that were very long in the head tube, with a longer wheel base that were sort of more a comfort bike.  Or from that, going to a very aggressive race road bike. I guess I wanted something that was a balance in between, and I just couldn't find that on the market.  They were either going for that comfort option or going too racey.  

The Esquire Frameset is a good balance between.  You are still very low in the head tube, because I'm not a big believer in going higher for comfort.  I think getting the balance between the back and the front of the bike and getting into a better position is the best way to go.  I think you can achieve that with the Esquire Frameset and that's where the Johnson stemmed from.

 

NW:  How long did it take to go from idea to fruition?

BJ:  It was an arduous task.  It took a few trips to Asia.  I went to the Taiwan bike show which was a real eye opener.  From that, going to different manufacturers, it was hard, pleading my case and trying to get things in such small quantities.  It made getting things get off the ground very difficult.  Then trying to find a company you could be quite hands on with, and be involved with the R and D and the development of the bike as much as I could.  I was learning a lot about carbon fibre, and how to manufacture a bike, and the differences between carbon fibres and resins.  I was quite particular with what I wanted to achieve and with the outcome of the bike.

Then trying to find a company you could be quite hands on with, and be involved with the R and D and the development of the bike as much as I could.

NW: I guess in a era now with so many people talking about Carbon frames, and getting Carbon Framesets from Taiwan, it really important to separate yourself from that market.  I guess you do this through your own input and your own design features around the bike rather then relying upon stock framesets landing then getting them painted up yourself and calling it a bike company.

BJ: Yeah exactly.  There is a huge difference.  Just because it is carbon, doesn't make it good. The whole manufacturing process and how carbon fibre is laid and the whole moulding process is incredibly important regarding stiffness and how you can manipulate the carbon fibre to suit your desired design outcomes.  Yeah there is a big difference between just your basic carbon frame and we have tried to demonstrate that.  The carbon we have used is the most expensive carbon that you can buy, whereas a lot of other company's to reduce costs have used different carbon fibre, but I wanted to produce the best bike we possibly could.

NW:  Where did all your graphic inspiration come from.  They're amazing bikes to ride but they look just, for want of a better word, pretty.  Where did that come from?

BJ: (Laughs) When I was growing up, I was a mad keen cycling fan from Jacques Anquetil and Merckx and all those old bike racers. I loved the look of old steel bikes and wanted to create a unique looking bike and I don't think there was anything else on the market at the time like that.  I wanted the vintage aesthetic and have the bike branding as well look like it had been around for fifty years.

I loved the look of old steel bikes and wanted to create a unique looking bike and I don't think there was anything else on the market at the time like that.

Benny J's Dad Chimes in: He was obviously watching bike racing on Black and White Television then. 

BJ: (Laughs) I was obviously born in the wrong generation.  So trying to balance the vintage aesthetic but still utilising all the modern building techniques and technology that we could.

NW: Do you still get a buzz seeing your own name on the bikes all the time?

 

BJ: Yeah I still get a buzz.  It's great seeing your own bikes on the road and it is really satisfying seeing people looking good on them.  I've become quite passionate about bike fitting and making sure your bike fits you well so I get a great buzz from that too.  

NW:  So if we wanted to gain access to some quick cash, we could just use that same signature (on the top tube on every Johnson Bike) on a bunch of blank cheques and go to town?  That's the same autograph on the company cheque book?

BJ: (Laughs) Yeah it is mate.  I might have to change that now. (Laughs)

Part 2.  Tomorrow.   

Wheels aren't wheels and the thirst for G2I.

...

 

New Attaquer Lands Soon - All New core range on the way.

We are only a few weeks away from the new range of Attaquer hitting the shelves.  We have been very lucky to preview the range in Sydney and it's quite special.  A few neat little technical improvements paired with some epic new designs.

 

We will be running a release party for the new gear including an open invite to a pre launch ATQ / The Pedaler Bunchie (as it will be a morning reveal).  Keep an eye of Instagram and Facebook for more details.  

 

The Pedaler, where more Attaquer is never quite enough.

Cycling Orthotics. What do they do?

I've covered this topic previously in fairly scientific terms and unfortunately, the jargon contained therein makes for pretty heavy reading.  To simplify, let's approach the topic in a more example driven context and explain what we can achieve when using orthotic therapy in cycling.  But first, let's run through a couple of the frequently presented pathologies to us at The Pedaler and across our sister brand Cobra9 Cycling Orthotics.

1. Hot foot - Either focal regions or the whole forefoot.  Very common.

2. Numb foot - Again, either focal regions or the whole foot.  Very common.

3. Painful boney 'lumps' - These can be over bunions or soft tissue swellings.

4. Lower limb overuse injuries - Knee pain, hip pain or ankle impingement.  Very common.

5. Arch strain / pain - Typically in the arch or on the outside of the foot.  Less common.

 

The use of cycling orthotics to treat these conditions depends on the circumstances behind their emergence and no broad generalisation of treatment options is possible.  However the method by which a cycling orthotic may effect these conditions is set out below.

1.  Increasing the surface are for reduction is pressure.  Simply, Pressure = Force / Area of distribution.  

By providing an increase in the surface area, you can reduce the peak pressure (as long as the force remains constant).  We shouldn't over estimate our influence here as the orthotic in the shoe is an inert object.  It doesn't 'push' back.  However, a stable and well designed shell can alter the pressure.

2. Reducing overuse injuries by altering the direction of force of the pedal stroke.  By shifting the angle of the orthotic we can adjust the direction that the load passes through the foot and ankle.  Again, we shouldn't over estimate the impact here and imagine meteoric shifts in visual outcomes, but given the repetition involved in cycling, small changes can make a huge difference.  

3.  Altering focal areas of pressure via prescribed additions.  We can modify an orthotic and add a range of options to alter pressure points.  Domes, deflection cut outs, dual density materials, memory foam and camber shifts are a few examples whereby you can improve pain by moving load to a tolerable location on the foot.  

When treating a cyclist or any patient for that matter, providing generalised treatment prescriptions is impossible.  There are far too many other variables to simplify the process down to a pure formula.  However, you can begin to see where the relationships emerge.

Someone who complains of focal forefoot burning may benefit from an increase in area of pressure distribution along with selected topical orthotic modifications to shift the load away from boney, swollen or painful regions.  

A cyclist with a sore knee due to repetitious knee movement may benefit from altering the direction of load from the 'foot up'.  

A cyclist suffering from 'numb foot' may benefit from a reduction in insole thickness paired with changing shoes and/or the alteration of the forefoot load by modifying the shape of the forefoot of an orthotic with a dome / cut out or a combination of both.

 

As you may have noticed, the concept of power has not been discussed.  That is simply because there is no scientific study to back it up and what current studies that do exist within this field are either statistically imperfect or not relevant to the use of prescription orthotics.  It is unlikely this will change as placebo double blinded trials with prescription orthotic therapy are incredibly difficult given no two prescribed orthotics are the same and a placebo prescription cycling orthotic is virtually impossible to create.  There is however, a great deal of good research into other cycling orthotic based outcomes from a variety of institutions including some very good examples from Brisbane's own University of Queensland.

As a consequence, most studies end with similar conclusions supporting the notion of a case by case approach to orthotic therapy whilst using as much evidence based practise as practically possible. This is our approach at The Pedaler and Cobra9.  Our 16 years of experience treating cyclists certainly helps as well.

So when you are considering whether a cycling orthotic is what you need, remember that they aren't magic wands.  They are one treatment option among many others and may require fine tuning.  Make sure your condition is explained to you first, then the basis behind why orthotic therapy may help your pathology needs to be clearly outlined.  Be informed......then get something cool from your Private Health Insurance for a change!!

Nathan White B Hth Sc (Hons) Podiatry, M A Pod A, AAPSM, SMA